Ubisoft spins off new subsidiary for three of its biggest franchises in partnership with Tencent

March 28, 2025
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Image from Assassin's Creed Shadows featuring a character on a roof overlooking a sunrise and another building
Image via Ubisoft

Ubisoft has just announced its latest "transformation" by starting up a new subsidiary for some of its biggest and most battle-tested franchises. Confirming the whispers earlier in the month, the new company (as yet unnamed) comes with an investment of a cool €1.16bn (around $1.25 billion USD) from Chinese conglomerate Tencent, which will own a minority stake.

In an announcement, Ubisoft noted the new subsidiary will focus on "building game ecosystems designed to become truly evergreen and multi-platform." It expects the infusion of cash to bolster its creative and commercial prospects, increasing "quality of narrative solo experiences, expand multiplayer offerings with increased frequency of content release, introduce free-to-play touch points, and integrate more social features."

Ubisoft will reportedly keep on trucking on games from other Tom Clancy properties, like the Division and Ghost Recon, both noted specifically in the statement. No other franchises were discussed.

Ubisoft's march toward "agility and ambition"

"Today Ubisoft is opening a new chapter in its history,” said cofounder and CEO Yves Guillemot via press release. “As we accelerate the company’s transformation, this is a foundational step in changing Ubisoft’s operating model that will enable us to be both agile and ambitious. We are focused on building strong game ecosystems designed to become evergreen, growing high-performing brands and creating new IPs powered by cutting-edge and emerging technologies.”

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“With the creation of a dedicated subsidiary that will spearhead development for three of our largest franchises and the onboarding of Tencent as a minority investor, we are crystalizing the value of our assets, strengthening our balance sheet, and creating the best conditions for these franchises’ long-term growth and success. With its dedicated and autonomous leadership team, it will focus on transforming these three brands into unique ecosystems,” he continued.

Towards the end of the release, a few details emerged regarding current teams working on the three properties in question. The new subsidiary will include the teams currently working on Tom Clancy’s Rainbow Six, Assassin’s Creed and Far Cry franchises based in Montréal, Quebec, Sherbrooke, Saguenay, Barcelona, and Sofia, and will include back catalogue and new games for those properties going forward.

Like most major publishers, Ubisoft has had a tumultuous run in the last couple of years. Earlier in 2025, it finished a series of studio closures and mass layoffs by letting go of its team in Leamington. Last year, the publisher cut jobs at its Cary and San Francisco offices as well as on its global publishing team.

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